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Case study · Live venture

Inclusively Remote 

A remote work platform connecting underrepresented talent in Africa to global opportunities, used by professionals across 140 or more cities and featured in 15 or more publications.

Inclusively Remote interface

Inclusively Remote, the platform homepage.

Visit Inclusively Remote

Built and scaled a digital employment platform serving a community of 70,000 or more professionals across multiple jurisdictions.

Synthesised feedback from 500 or more customers into the roadmap for job discovery, onboarding and premium features.

Grew recurring subscription revenue past 5,000 dollars per quarter through onboarding and pricing experiments.

Built with WordPress, Cloudflare, HTML, CSS.

Featured in 15 or more media outlets, see Media and Publications
Traffic

The numbers behind the platform

159,430
Unique visitors in 30 days
Unique visitors chart showing 159.43k visitors over 30 days
5.3M
Requests served in 30 days
Web traffic chart showing 5.3 million requests over 30 days
140+
Cities reached, led by the US, Nigeria, India, Kenya and Jamaica
Top traffic countries table led by United States, Nigeria, India, Kenya and Jamaica

Cloudflare analytics, previous 30 days.

The people

Underrepresented African talent seeking global remote roles, and inclusive employers hiring across borders.

What I heard

Ran 30 or more interviews with job seekers and 10 or more with inclusive hiring recruiters to map the friction between talent and vetted remote opportunities.

The journey

Discover the platform through search or referral, browse vetted roles by region and function, subscribe for weekly curated jobs, then apply with a tailored application kit.

How I validated it

Validated demand with a manual newsletter before automating, and only invested in platform features after reaching 500 paid subscribers organically.

What I prioritised

Scored features against subscriber retention and applications per user, and delayed employer dashboards until the talent side loop was compounding.

Where AI does the work

Language model prompts classify listings by inclusivity signals, tag roles by function and seniority, and draft weekly newsletter briefs from the vetted queue.

How success was measured

Monthly visitors, paid subscriber conversion, newsletter open and click rate, curated jobs per week and community sentiment.

The results

Grew to 17,000 or more monthly visitors, 1,000 or more paid subscribers and a community of 70,000 through search, ecosystem partnerships and 15 or more media features.